Kaizen SEO

‘Kaizen’ means "continuous improvement". It was originated from the Japanese words ‘kai’ (改) which means "change” and ‘zen’ ("善") which means "good". It refers to continuous improvement.
Many times clients will ask why they have to pay monthly fee for services. If you are not actively involved in a reciprocal linking campaign, this may not seem all that apparent.


There are various elements in a site that are looked at and modified, when a site get the code for SEO. These modifications mainly include changes to Meta Tags, page titles, file naming structure and file configuration etc. A lot of research is conducted before coding a site and decisions are made based on that research. However, this coding must be updated with the time as keywords phrases are changed.


When such changes are made, a good SEO service will make some updates with no disruption to the current site. If the site is already established, these modifications can be judged within a few days.


A monthly fee is also charged as you are also paying for the expertise of the SEO service. A benefit of the monthly fee is that when content is added to your site, it should pass by the SEO service so that they can check its SEO friendliness. Every page of the site is responsible for its success.


SEO is the name of continuous efforts that never really ends because of changing trends of search engine algorithms. Kaizen SEO is the philosophy that makes innovative ideas to make a Web site more popular and attractive to the search engines. This process requires periodic tweaks to a Web site's content for helping the site to rank more favorably. The efforts of SEO experts never end as the evolution of search engine algorithms never ends. Contact US