Basic Components of SEO
When we go for optimization process for search engines, several questions arises like where to start, which strategy will really work, how to plan…etc. The simple solution for all such confusions is only one i.e. stay with the basics and do what search engines like. The very basic and key components of SEO are listed here:
Website Design
Website design is one of the important features that affect visibility of your site. It may make your site very attractive or may also make it unpleasant and hence affecting the site visibility. Website navigation is very important factor that must be considered. Visitors to your site should feel easy while navigating through different pages of your site.
Keyword Selection
Conducting a deep research on keywords and selecting the appropriate one is the first step in SEO. These keywords must be selected on the basis of their relevance to business and their popularity among customers. Your keywords analysis should make a distinction between generic words and the keywords that have large search volumes or higher tendency to attract customers.
Meta Tags
The Meta tags are basically title, description and keyword tags. The title tag is the most critical .Description is highly relevant .And last one i.e. keywords tag is relevant for controlling and testing the content. These three tags play a very important role in organic search.
Content
The soul of the site is its content, so it must be pure and clean with the quality unique content. Search engines always seek for original and quality content. The outdated rehashed content will make the search engines to look the other way.
Getting a link from a site based on same theme is given more importance. The more back links you have more is the importance of your site in Search engines. There are several methods employed for getting quality back links like link exchange, posting comments ,one way link building etc. Contact US