Monday, August 31, 2009

Basic SEO Experts

Basic Components of SEO

When we go for optimization process for search engines, several questions arises like where to start, which strategy will really work, how to plan…etc. The simple solution for all such confusions is only one i.e. stay with the basics and do what search engines like. The very basic and key components of SEO are listed here:

Website Design

Website design is one of the important features that affect visibility of your site. It may make your site very attractive or may also make it unpleasant and hence affecting the site visibility. Website navigation is very important factor that must be considered. Visitors to your site should feel easy while navigating through different pages of your site.

Keyword Selection

Conducting a deep research on keywords and selecting the appropriate one is the first step in SEO. These keywords must be selected on the basis of their relevance to business and their popularity among customers. Your keywords analysis should make a distinction between generic words and the keywords that have large search volumes or higher tendency to attract customers.

Meta Tags

The Meta tags are basically title, description and keyword tags. The title tag is the most critical .Description is highly relevant .And last one i.e. keywords tag is relevant for controlling and testing the content. These three tags play a very important role in organic search.

Content

The soul of the site is its content, so it must be pure and clean with the quality unique content. Search engines always seek for original and quality content. The outdated rehashed content will make the search engines to look the other way.


Back links

Getting a link from a site based on same theme is given more importance. The more back links you have more is the importance of your site in Search engines. There are several methods employed for getting quality back links like link exchange, posting comments ,one way link building etc. Contact US

Friday, August 28, 2009

How To Promote Your Online Business

Now these days every business owner wants his brand popularity around the world. Here internet serves as the best medium which makes online marketing playing an important role in any business venture.

With the increased popularity of internet among the targeted customers, many corporations and businesses are using internet for advertising their products and services all over the globe. So, the biggest challenge to business owners is how to promote the online business. Some of the tips are described that are really very fruitful:

Viral Text Marketing

Viral text marketing helps in promoting your business on internet. Micro blogging i.e. creating small, short text blurbs to keep customers aware of the modifications in your products or new sale etc. There are various sites like twitter that provide the facility of viral text marketing. So you may keep your customers updated with the latest trends of your business.


Video Advertisements

Video advertisements, when done effectively, attract a big customers to your business. You can upload the video clips to the popular video sites .Actually; it’s also a kind of viral marketing that makes you more money. In your video advertisements, you should add a link of your site at the end of the video to draw more and more traffic.


Blogging

Blog is an effective as well as free method of promoting the online business. It helps you in getting connected with your customers. Through your blog, you may share the information about your company, your services and also any industry information. Through your blog, you will feel attached with your targeted customers.


Use Social Networking Site

For promoting your business online, you may also register your account on social networking sites. Use popular social networking sites available on net and keep business site at the front of your readers by regularly updating your profile with new sales, products or services of your business.

These are simple but very effective methods that promote your business online. Just go through these and see the results. Contact US

Thursday, August 27, 2009

How To Stop Spam

The word ‘spam’ refers for submitting many copies of same text on Internet in order to force the people receive it who are not otherwise interested in it. Generally it occurs in commercial advertising for doubtful products or quasi-legal services


Search engine spam is a process that manipulates the web page to find fake boosting used for search engine ranking. The leading search engines have provided some guidelines to webmaster for designing the web page. These guidelines should be followed during designing a site. In order to prevent spam, one should be familiar with it. Here, some common types of spam are mentioned:


· Doorway pages are the pages that are used for attracting a big traffic to the site. These are similar to the screen banners that the visitors are forced to see. These pages affect the quality of the search engine result and irritate their users.


· Mirror sites are the sites that are the replica of another site existing on internet but use different keywords. Search engines try for providing the quality content and relevant sites on result page. The duplicate content in result pages increases the number of sites along with quality.


· Hidden text also called as search spam is the text read by search engine spiders but hidden for visitors. It is a variation of the keyword attractive to spiders but not to visitors.


· Keyword stuffing is used to gain high search engine ranking and popularity. In keyword stuffing, a particular word is repeated frequently that results a red flag to search engines.


Please examine before choosing SEO Company for your website. If SEO Company is using spam techniques to acquire quick results in that situation you will get quick listing but once it is recognized, you will get your site never listed. Contact US